A spirit crafted from chaos.

After years of producing campaigns for their V.S label, Hennessy came to Droga5 with a new ask: help the brand raise the profile of its more premium blend, V.S.O.P Privilége, here in the United States.  It quickly became clear that we needed a campaign as painfully crafted as the eaux-de-vie itself.

Using Lidar scans, binaural sound design and responsive WebGL, we worked closely with production partner Active Theory to expand our film into an interactive microsite where visitors could explore each step of V.S.O.P’s meticulous creation.

Shot by Ben Tricklebank | Digital Experience by Active Theory